Pedro Trapote born in 1939 in Valladolid, Spain is an entrepreneur more than 60 years of experience with Madrid's hospitality. He is mostly known as 'The King of Tourism' in Spain due to being the founder of one of the first nightclubs in Madrid. He owns Grupo Trapote which owns the most tourist recognized entertainment venues: Joy Eslava, Teatro Barcelo, Cerveceria San Andres, Chocolateria San Gines.

For over 130 years, San Ginés has been crafting golden churros and rich, velvety chocolate, bringing people together to share life’s simple joys.

Born in Madrid in 1894, San Ginés is more than a café—it’s a cherished tradition. Open 24/7, 365 days a year, we’ve created moments of comfort and connection that span generations.

Now, as we bring this Spanish classic to the U.S., we honor our heritage while embracing a fresh, modern spirit. Here, every bite is a taste of home, and every visit is a celebration of togetherness.